Victoria Vail
Age: 28
Job Title/ Place of Employment: Owner, Dog Days Dubuque
Volunteer Activities: Founder of “Dog Mom Club” and helps out with Secondhand Soulmates, a 501©(3) animal rescue in Iowa.
Education: Iowa State University, studying Animal Science, Pre-Vet emphasis.
Family: Parents, John, and Hilarie Vail; Brothers, Nathan, and Nicholas Vail; Boyfriend, Lucas Busch; dog, Elroy
Who is the most inspirational person to me and why: That question changes all the time for me. I am inspired by my family, especially my parents and grandparents when I was growing up. As I’ve aged, I have been inspired by my friends who are doing amazing things, and the people I have met along the way. Including other business owners, especially other women in business that I’ve met through this.
What do you like to do outside of work: Hike and camp with my dog, go for boat rides on the river, binging TV shows, and spend time outside with family and friends.
What does success mean to you? Happiness. Enjoying what you’re doing and ultimately being happy.
Describe yourself in three words. Independent. Hardworking. Caring.
What advice would you give your past self? It is okay if you do not have it all figured out. I felt like I put a lot of pressure on myself to know what I was doing and have a career, but it will eventually come.
Victoria Vail finds joy in every wagging tail.
Vail’s journey started with a deep love for animals, a passion that influenced her childhood and shaped her early dreams.
“I grew up liking animals and was always told, ‘You should be a vet,’” Vail said.
Taking that advice to heart, she set out on the path to becoming a veterinarian.
After graduation, Vail moved back to Dubuque to pursue a career in the veterinary field. But she quickly found she was called to do something different.
“I was not sure what I wanted to do with my life,” Vail said. “I worked in a vet’s clinic for about a year while still figuring things out.”
During that time, Vail started to develop a business plan for what would eventually become Dog Days Dubuque, a daycare, training and enrichment center for dogs. As she worked on her plan, everything started to click into place, especially once she secured a location for her budding business.
“I put my all into getting the business up and running,” Vail said, reflecting on the intense effort she poured into her new journey.
Dog Days Dubuque quickly gained popularity within its first year. However, the path to success was not without its challenges. When her business partner decided to go a separate way, Vail faced the daunting task of taking on the entire business by herself.
“That was a scary step for me to take it all on my own,” Vail shared.
Despite her initial fear, Vail embraced the challenge, learning to manage the business. Over time, she created a team of employees, which allowed her to take a step back from daily operations and concentrate on expanding the company.
But what Vail finds most rewarding isn’t just the business success — it’s watching the dogs grow and thrive under her care.
“Building the relationships with the dogs, clients and my employees has probably been the most rewarding,” Vail said.
Many of the dogs at Dog Days Dubuque have been with Vail since they were puppies, growing up alongside her business. Some have been regulars since the very first day the doors opened.
“At least 30% to 40% have been with me since the beginning,” Vail said.
Lauren Minert, human resources manager at Kunkle & Associates, nominated Vail for Rising Stars.
“Victoria’s leadership extends beyond operational improvements,” Minert said. “She has fostered a culture of excellence and compassion among her staff, who are trained to provide the highest level of care and attention to each dog. Her commitment to continuous improvement and customer satisfaction has resulted in a thriving business with a waiting list of dogs eager to join. Victoria’s ability to adapt and grow her business while maintaining a personal touch is a testament to her leadership and dedication.”
In addition to her business, Vail also is the founder of “Dog Mom Club,” where she organizes events that educate and engage dog owners, with proceeds often benefiting local organizations like the Dubuque Regional Humane Society. She also is heavily involved with Secondhand Soulmates, a nonprofit animal rescue in Iowa, where she not only fosters dogs, but also collaborates on events to promote adoption and support the organization’s mission.
“One notable initiative Victoria created is a community bingo card designed to showcase dog-friendly locations and support local businesses,” Minert said. “This summer event saw participation from over 100 people. Activities included taking dogs for a walk at Mines of Spain and enjoying $1 off a drink at the Yardarm (Riverfront Bar & Grill) when accompanied by a dog. This event not only promoted local businesses but also fostered community engagement.”
As Vail reflects on her journey, she is filled with gratitude for the support system that has surrounded her.
“I am grateful for my friends and family, staff members and all the clients and dogs that come to me,” Vail said. “I do not think I would be where I am today without them.”